When recognition program owners ask this kind of question, I think they are seeking a one-size-fits-all approach to recognition giving. Whether this is recognition practices of face-to-face recognition or expressing recognition through online recognition programs. 

Notice the generalized question asking about “recognition” and to “people”. Those are both very broad terms and very unrealistic.

And I am sure you are lingering to read now exactly how I will answer this question. How much recognition should you give to people?