Do You Really Start With An Award?

A colleague at work described an interesting situation to me about a company fixated on awards.

It seemed the person responsible for purchasing awards and managing recognition was only looking at and talking about tangible goods.

They were looking at merchandise and all the different formats for awards, crystal, plaques, paintings, and sculptures – you name it, Rideau can provide exactly what they wanted.

But do you really start with awards? (more…)