Get More Video Happening In Your Recognition Programs

Isn’t it about time you incorporated video into your recognition programs? After all, everybody else seems to be doing so.

Facebook’s Mark Zuckerberg implied this when he said, “Video is a critical part of the future. It’s what our community wants, and as long as we can make it social, I think it will end up being a large part of our business as well.”

Check out these statistics:

  • In 2019, Wyzowl found that 63% of businesses were using video as a marketing tool. By the start of 2018, that had risen to 81%. Now, as we arrive in 2019, the number has increased again to 87%. (Wyzowl)
  • By 2022, online videos will make up more than 82% of all consumer Internet traffic—15 times higher than it was in 2017. (Cisco)
  • Social video generates 1200% more shares than text and image content combined. (G2 Crowd)
  • On average, people spend 2.6x more time on pages with video than without. (Wistia)
  • 83% of marketers would increase their reliance on video as a strategy if there were no obstacles like time, resources, and budget. (Buffer)

Using video in your online recognition programs is the next best thing to being there in person.

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How To Keep Your Recognition Ideas Fresh and Inspiring

A challenge that one of our subscriber’s faces is keeping recognition in the forefront of people’s minds. Some of you likely experience the same problem.

You can find yourself asking questions of yourself, like:

  • Where do I come up with new ideas?
  • How do you make renewed efforts to keep recognition consistently happening?
  • What can I do to stop repeating the same message over and over again?
  • How do you inspire people to recognize others for their contributions?

We are going to explore ways to keep recognition alive and well in your organization. (more…)

How To Record Recognition Impact Statements on Video

If you want to convince senior leaders of the importance and power of employee recognition, then seriously consider video recording recognition impact statements from your employees.

A recognition impact statement is preferably a video recorded (but could be written or audio-recorded) account of the impact that the presence or absence of employee recognition has had on employees personally, emotionally, physically, and on their motivation and engagement. (more…)