What Makes For a Good Recognition Strategy?

Creating a written recognition strategy is not as easy as it seems to create. It should not simply repeat the organization’s vision and mission statements. Nor is it a set of aspirational goals that never amount to anything, let alone try to change things.

So, what makes for a good recognition strategy? That is what I thought I would investigate while reading Richard Rumelt’s book, Good Strategy Bad Strategy: The Difference and Why It Matters.

Richard Rumelt is the Harry and Elsa Kunin Emeritus Professor of Business & Society at the University of California, Los Angeles Anderson School of Management. And as you can guess, his focus is primarily on strategy. He knows a thing or two about strategy. 

Let me share with you some insights I gained reading his book so far and then apply those ideas to crafting a good recognition strategy.  

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Try Out The Bare Bone Basics of A Recognition Strategy

Whether you are a small or medium-sized business, you should definitely have a written recognition strategy. 

Even if you are a beginner at strategizing anything, I am going to make this post super short and sweet to show you how you could have a one-page recognition strategy plan.

Are you ready?  

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Can You Please Tell Me What a Recognition Strategy Is?

What exactly is a recognition strategy?

When you search out Recognition Professionals International’s (RPI) seven best practices standards you’ll learn that their first standard is Recognition Strategy.

RPI defines a Recognition Strategy as a written strategy statement and plan with specific program objectives, with recognition aligned to the organization’s culture (i.e. vision, mission and values) and the business strategy and objectives. They use a three-dimensional recognition approach of formal, informal and day-to-day recognition practices. This Recognition Strategy document typically outlines the procedures and processes used and the program delivery methods for the various types of recognition adopted.

My definition of a recognition strategy includes a few more features that help make your recognition strategy a working, actionable tool.

Let’s dive in to learn more.

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